Sure-Fire Tactics to Promote Your Webinar

Webinars and live streaming videos have emerged as two of the hottest communication strategies for B2B and B2C brands. According to the Content Marketing Institute, 66% of marketers identified webinars as an effective B2B tactic.

Why? Because they work — webinars have proven to be an effective way to generate new leads, build trust, and strengthen relationships with existing customers.

As a webinar host, it’s your job to plan, organize, and invite attendees to the event. But the big question is: How can you leverage the power of webinars for your brand?

In this recorded webinar, Hank Hoffmeier, the Strategic Insights Manager at iContact, will give you the information you need to to effectively promote your webinar.